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State Life
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Our Vision

To empower lives by providing security and protection through insurance and financial solutions developed for the best advantage of the community leading to a resilient and prosperous Pakistan.

Our Mission

To foster the insurance ecosystem in Pakistan by creating awareness and providing innovative life and health solutions and be a trusted partner by empowering securing and protecting every individual’s life.

Corporate Strategy

We are committed to providing innovative life, health, takaful, and corporate insurance solutions to ensure financial protection for every Pakistani. By focusing on customer satisfaction through excellent service, digital transformation, and a diversified product portfolio, we strive for operational excellence, market leadership, and corporate responsibility, nurturing financial inclusion and contributing to the nation's development.

 

Core Values

01

Integrity

We uphold the highest ethical standards, ensuring transparency, honesty, and trustworthiness in all our interactions. 

02

Customer-Centricity

Our customers’ needs come first. We are dedicated to understanding and meeting their financial security requirements.

03

Ownership

We firmly believe in holding employees and leaders responsible for their actions and decisions.

04

Diversity & Equity

We collaborate as a unified team, value inclusivity, diversity and working together to achieve our common goals.

05

Innovation & Excellence

We embrace innovation, staying at the forefront of industry trends, and continuously improving our products and services while striving for excellence in all our endeavors, setting highest standards for ourselves and delivering quality in every aspect of our business.

1972

Incorporated

10

10 Regions Across Pakistan

15000

Agency Offices

180

Covered Members Million

150000

Livelihood to 150000 + Pakistan

1350

Area Offices

For over 50 years, we have been working to build a resilient Pakistan nurturing a culture of financial protection and wellbeing.

Our ESG Policy is structured around three key pillars:

  • Sustainable investment and operations.
  • Active community involvement and investment.
  • Effective governance and ethical business practices

Aligned with Pakistan's commitment to the United Nations Sustainable Development Goals (SDGs) endorsed by the Pakistan Institute of Corporate Governance (PICG), we focus on strategic initiatives that resonate with six out of the 17 SDGs. These initiatives closely align with our core business objectives and include:

 
Goal 3

Good Health and Well-Being.

 
Goal 4

Quality Education.

 
Goal 5

Gender Equality.

Goal 8

Decent Work and Economic Growth.

 
Goal 13

Climate Action.

 
Goal 17

Partnerships for the Goals.

 

We strive to setting new benchmarks for the industry and promoting a brighter, more inclusive future for all. Join us as we continue our journey towards a more sustainable and prosperous tomorrow.

State Life Insurance Corporation of Pakistan (SLIC) was established in 1972 and is Pakistan's largest Life Health insurer. SLIC's commitment to continuous improvement has contributed to SLIC's impressive achievement of maintaining AAA rating within the insurance industry. Additionally, the Corporation's assets, valued at over Rs. 1.93 trillion, underscore its financial strength and stability. Looking forward, SLIC's strategy is focused on anticipating and embracing emerging opportunities in the insurance landscape. This proactive approach is set to propel the Corporation towards further expansion and innovation. By keeping an eye on unexplored areas and seeking avenues for growth, SLIC aims to continue its legacy of excellence and contribute positively to Pakistan's insurance sector and economy

The Road to Transformation

State Life has come a long way since its inception in 1972 evolving across the challenges of an ever-changing socioeconomic environment. There have never been as many milestones worth celebrating over the years as in 2024, a year that has been the most happening one in terms of innovation, expansion and achievement of organizational goals.

  1. 1972


    Inception

  2. 1978


    Dubai Branch

  3. 1985


    Multan Zone

  4. 1986


    3 New Zones

  5. 1990


    Sukkur Zone

  6. 1992


    1 Billion Reached

  7. 1994


    Regional Structure Established 5 New Zones

  8. 1995


    9 New Zones 2 Billion Reached

  9. 2005


    Website Operational

  10. 2009


    Earned AAA Rating Bancassurance Set-up

  11. 2011


    10 Billion Reached

  12. 2012


    10 Billion Reached

  13. 2021


    • Hanzala
    • Hanzala
    • Hanzala

    • Life and Health Mobile App• Launch of Data Centre in Islamabad • Launch of Customer Management System • Launch of Online premium collection system for policyholders• E-claims management • E-processes and solutions • Health Manager Information Systems

  14. 2022


    • Golden Endowment Takaful Savings and Term products • Launch of digital health and accidental products • Customized products including annuity, pension and retirement benefit• First ever digital ride protection plan • Specialized products for youth and freelancers • First ever female oriented cancer protection plan, Sinf-e-Ahaan

  15. 2023


    • Introduction of individual & Corporate Health Line Insurance • Business Line diversification through introduction of Takaful Insurance • New business and banking partnerships • Strategic partnerships to engage overseas Pakistanis

A Trip Down Memory Lane

State Life is one of the first public institutions to realise the power of mass communication and invested in television commercials that are etched in the hearts and minds of its policyholders. The corporation facilitated the growth of the advertising industry, while optimizing its use of technology, and continues to play a significant role in its development.

1975

‘Ae Khuda Mere Abbu Salamat Rahen’

1980s

‘Mera Ghar Muskuraye Sada’

1990s

‘Zindagi Ka Safar Aasaan’

1995s

‘Remembering Waheed Muraad’

2000s

‘Ae Khuda Mere Abbu Salamat Rahen’

2010s

‘Eid Mubarak’

2022

‘Relaunched Ae Khuda Mere Abbu Salamat Rahen’